The Moon is our nearest neighbors in space. Therefore it appears as a splendid object in the sky, and it is no wonder that the ancients venerate as a goddess. Moon Goddess, was almost certainly as important as the Sun God, and the lunar cults remained until recently.
The moon is the brightest object in the sky after the Sun object, but its surface is rather dark by reflecting the light in a manner similar to coal.
Gravitational forces between the Earth and the Moon cause some effects, the best known is the tide where the gravitational force exerted is stronger on the side of the land that is closer to the Moon.